How Loyalty Programs Benefit Ecommerce Brands
From Ghostbusters to Pink Ladies, being part of a special group comes with perks. While most ecommerce brands aren’t giving away specter-proof jumpsuits or bejeweled pink jackets, offering benefits to members is a time-honored, strategic tactic that savvy ecommerce brands employ. While those “memberships” go by many names, they all stem from two words: Loyalty […]