Lessons Learned from Black Friday/Cyber Monday
The numbers are in, and once again Black Friday and Cyber Monday sales beat expectations, both online and in-store. Black Friday online sales reached a record $9.8 billion, according to Adobe Analytics, up 7.5% from 2022. Cyber Monday online sales were even stronger at $12.4 billion, a 9.6% increase from 2022. Total sales for the […]